Neiman Marcus taking fashion shows to a new level

If you thought 1.1.11 was special only because of the date, then you must not have heard about the launch of Neiman Marcus‘s virtual fashion showcase, which officially hit the Internet yesterday.
Screen Capture of Neiman Marcus Home Page
For five days, the upscale retailer’s website will be home to the Neiman Marcus Fashion Week 2011 Spring Preview. Site visitors will be able to shop directly from the runway with new designers hitting the runway every hour from 11 a.m. to 8 p.m. daily.
Talk about publicity. A virtual fashion show on this scale has never been pulled off before and is sure to generate tons of free publicity and add favorably to the store’s bottom line.

About Publicity Stunt, Inc

Founded in 2007, Publicity Stunt, Inc is headquartered in Chicago, where we work with a variety of local and national clients. We specifically cater to the unique needs of aspiring and established fashion designers, boutique owners, musicians, authors, athletes and other non-traditional professionals. Our communications studio offers a variety of services, including publicity and marketing campaign development, “swag bag” fulfillment, media outreach, creation of sponsorship proposals and more. Additionally, our extensive network consists of photographers, graphic designers and more who we are able to contract to further support the needs of our clients. Combining public relations, marketing, social media and image management, Publicity Stunt, Inc approaches each project holistically to maximize results for our clients. We strive for perfection in helping our clients to develop relationships with members of the media, the general public and industry influencers. View all posts by Publicity Stunt, Inc

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