Ralph Lauren’s fashion marketing reaches new dimensions

Legendary fashion brand, Ralph Lauren, is set to stage a spectacular “light installation” on New York City’s Madison Avenue. According to Mashable.com, the marketing rollout was created to celebrate the 10th anniversary of the iconic brand’s e-commerce platform and to introduce its e-commerce site in the United Kingdom.

The show, which begins at 8 p.m./EST in NYC and London, will last a total of 10 minutes.

For a behind-the-scenes look, check out this video from Mashable: http://mashable.com/2010/11/10/ralph-lauren-4d-show/.


About Publicity Stunt, Inc

Founded in 2007, Publicity Stunt, Inc is headquartered in Chicago, where we work with a variety of local and national clients. We specifically cater to the unique needs of aspiring and established fashion designers, boutique owners, musicians, authors, athletes and other non-traditional professionals. Our communications studio offers a variety of services, including publicity and marketing campaign development, “swag bag” fulfillment, media outreach, creation of sponsorship proposals and more. Additionally, our extensive network consists of photographers, graphic designers and more who we are able to contract to further support the needs of our clients. Combining public relations, marketing, social media and image management, Publicity Stunt, Inc approaches each project holistically to maximize results for our clients. We strive for perfection in helping our clients to develop relationships with members of the media, the general public and industry influencers. View all posts by Publicity Stunt, Inc

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